Our process provides the foundation for the next step of our design and development. Once the success criteria of the undertaking is identified, we develop the strategy that will be used to achieve project goals and answer the following questions:-

  • How will we take the target audience into account in our solution?
  • How will our solution work?
  • What will it look like?

Depending upon the project, questions like these are integral to our development process. Zam Zam Soft works with you to clearly establish all creative, functional and technical requirements for your project and delivers them to you.

Zam Zam Soft prides itself on its project management skills, with both of our principles highly skilled in this area, backed up with software and methodology designed to ensure all deadlines are achieved and deliverables are delivered on time and to the budget.

All projects that are undertaken by Zam Zam Soft are assigned to either one of the two principle directors to oversee and manage, such is the importance we assign to each project, regular weekly progress meetings ensure our team prioritizes everything correctly and as such we aim to surpass all of our client’s expectations.

Our teams can ensure quality and timeliness in projects, irrespective of geographical location, through our processes. We take advantage of competencies and prior experiences, making sure clients’ needs are met throughout each project. Our process provides a seamless, efficient, integrated approach because it is built on road-tested best practices.

Our methodology and secret of our success is our process, based on the 5 E model. This process has helped us delight our customers and their customers.

  1. Expression
  2. Elaboration
  3. Execution
  4. Evaluation
  5. Evolution

1. Expression

During the first phase, Expression, a comprehensive business strategy is established or analyzed from any existing strategy. Depending on client needs, the business strategy may include developing a business plan, marketing plan, and brand strategy. Using competitive analysis, enterprise analysis, user research or thoughts, and the client’s brand strategy, we create a vision for a new e-business, Intranet, Internet, or other web-based system. This vision allows us to develop a project plan outlining the scope, timing and costs of the project.

2. Elaboration

Designing a compelling user experience strategy along with its element

  • Requirement specification
  • Environment specification
  • Branding & Positioning
  • Redefining scope
  • Information architecture
  • User experience strategy
  • User experience prototype
  • Usability testing & Goal

Next step is Elaboration, where we focus on the visible user experience and not only visible but critical technical software architecture also. We design a compelling user experience – the total impression left by interacting with the system’s varied attributes: visual design, features and functional behavior, content, information layout, usability, and robustness. By building a user interface prototype, we conduct usability tests early and frequently, refining the user experience.

3. Execution

Designing and building, validating and testing the product in terms of execution and functionality

  • Content Management
  • Art, rich media integration
  • Software development
  • Functionality testing

During the Execution phase, the remaining functionality is designed, implemented, and tested. Deployment plans and marketing campaigns are finalized. Each iteration produces a working version of the system with increased functionality and quality until we reach the agreed system scope.

4. Evaluation

  • Evaluation of speed
  • Design evaluation
  • Functionality evaluation
  • Evaluation of HCI
  • Evaluation by Industry Pundits

This is perhaps the single most important step in our process. The executed work needs to be vetted by not only us or you, but your customers also. We let your customers, industry pundits and experts have a look at our execution and gather the feedback during the Evaluation phase. A strategy to incorporate this feedback into the website will be developed in consultation with you.

5. Evolution

  • Incorporate feedback
  • Alter road map
  • Phased evolution strategy

The process of making your website better and incorporating feedback in a phased manner is the process of Evolution. The development of a website is a continuous process; it is not an event and has no end. The website has to be evolved continuously to take care of the changes in customer, company, context and competition to the next generation.

These processes will be followed by transition management, enrichment and maintenance based on customer requests and requirements.

Each of the above mentioned process elements will have its own deliverables, so that the effectiveness of the process is tested. The vetted deliverables will form the basis for the next process element.